PAMELA MESSINA MOHANANI
PAMELA MESSINA MOHANANI
About Me
Welcome and greetings from beautiful Brazil! My lifelong love for the arts has prompted my career as a deeply creative marketing expert at heart, but it is my passion for branding, data and design that have ensured my success in the product side of the tech industry. It's the extraordinary symbiotic relationship between the imaginatively abstract and the measurably tangible qualities shaping people's everyday lives that continue to fascinate me and inspire all facets of my work.
PRODUCT & MARKETING EXPERT
ALWAYS STRIVING FOR EXCELLENCE AT
Strategic & Creative
Problem Solving to Drive Growth
Integrated
Content Marketing Experience
across Touchpoints
Fostering Actionable Relationships with Internal & External Stakeholders
Transforming Complex Topics Into Customer-Centric Content and Design
WORK
With experience in both B2B, B2C and B2B2C markets, I've most recently leveraged my quantitative skills focused on performance-based advertising and growth hacking for mobile app and web products. I've also further refined my expertise in qualitative communication strategies to drive digital innovation.
PARTNERS & CLIENTS
For the past 12 years, I've worked alongside and developed close-knit relationships with top creative agencies, production companies and brands in Brazil and abroad. I've assembled an exceptional client portfolio, and working with these catalysts of change on a diverse spectrum of projects has allowed me to develop a singular outlook focused on identifying opportunities, which in turn have been consistently converted into successful marketing initiatives.
FIRST-HAND COLLABORATIVE SKILLS
PRODUCT DESIGN THINKING
Market Landscaping & Development
Competitive Analysis
Strategic Partnerships & APIs
Data Deep-Dives
CONTENT
Copywriting & Editing
Writing for SEO
Content Marketing
Content Strategy
SaaS BRANDING
Brand Design
Brand Targeting
Brand Positioning
Integrated Branding Campaigns
PRODUCT MARKETING
Product Marketing Campaigns
Performance Marketing Strategy
Social Media and Influencer Marketing
User Journey, UX and UI
